Entries by SNO Trainer

Student Editors Discuss SNO Distinguished Sites

If you’ve been checking your email this week, you’ve probably seen the tips, tricks and advice we’ve shared from our SNO Distinguished Site advisers. So far, we’ve covered organization and badge specifics. Today, we’re shifting gears, highlighting a few student editors who shared some insights about leading their staffs to becoming Distinguished Sites. Much like many of the advisers, the students stressed the […]

More SNO Distinguished Sites Tips & Tricks

Throughout the week, we’ll be sharing tips and advice from advisers whose staffs have already achieved Distinguished Site status this year. Yesterday, we talked organization. Today, we’re focusing on the badges themselves. Whether you want to earn one or two before the year’s up or achieve all six and become a SNO Distinguished Site, check out a few pointers from our Distinguished Site […]

SNO Distinguished Sites Adviser Tips & Tricks

With a little over a month to go, the countdown to the end of SNO Distinguished Sites season has officially begun! We recently reached out to advisers whose publications have already earned Distinguished Site status this year for suggestions and insights about the process, and boy did they deliver! We’ll be sharing their ideas in multiple batches throughout […]

Eleven SNO Customers Named NSPA Pacemaker Winners

On Saturday, April 6 at the National High School Journalism Convention in Kansas City, Missouri, the National Scholastic Press Association (NSPA) named 12 scholastic media sites as Online Pacemaker winners. Of the 12 winners, 11 are part of the SNO community. NSPA previously announced 26 Online Pacemaker finalists in February. Congratulations to all of the Online Pacemaker winners! […]

Fresh Ideas for Avoiding a Spring Slump

As the weather gets nicer and the spring events start ramping up, we know that motivating your staff to maintain your website might be tough. To stave off the spring slump, here’s a giant (and random) list of ideas our SNO staff loves that might spark a little inspiration. We can’t motivate your staff for […]

Best of Best of SNO: Spring Edition

The weather is heating up and so is Best of SNO! We recently surpassed 12,000 stories submitted for consideration this school year. Of those submissions, we’ve published roughly 1,800. Numbers that impressive call for another round of Best of Best of SNO stories. One thing we see regularly among submissions is staffs wanting to cover major […]

Thirty-four SNO customers named CSPA Gold Crown winners

Congratulations! Thirty-four of the Columbia Scholastic Press Association’s Gold Crown winners for digital or hybrid categories are part of the SNO network. The awards were announced at CSPA’s Spring Convention on March 15, 2023. We’re incredibly proud of these outstanding programs! They are listed below. College Yearbook Hybrid News  The Ithacan, Ithaca College, Ithaca, NY High School […]

Using Analytics to Boost Site Traffic

So you read last week’s SNO Report, took our advice, and dug into your site’s analytics via the SNO Analytics plugin and/or the Google Analytics dashboard. Now what? The sky’s the limit when it comes to interpreting all that data, but if boosting site traffic is your goal, here are a few suggestions to get you […]

An Introduction to SNO Analytics

If you’re looking to increase site traffic, knowing your audience (and their behaviors) can help. Your site’s analytics are a great place to start if you want to learn more. SNO Analytics Easily access most of the basic analytics information you need using the SNO Analytics plugin in your site’s dashboard. It’s organized into several, easily accessible tabs […]