Entries by Tom

The SNO Report: Online Lit Mags FTW

Here’s the thing: in the literary publishing game, print has always been king. Readers and writers alike have bowed, mystified, before the gatekeepers of the print literary magazine while dismissing online publications. But the game has changed. In our culture of hyper-connectedness, a link to a published story can be more valuable than a physical […]

The SNO Report: Best of SNO is open for submissions!

Best of SNO features outstanding student journalism from members of the SNO Network. We believe that by recognizing and sharing the best work out there, we can help inspire students to continue cultivating fresh ideas and exploring new and innovative approaches to journalism. Many advisers use examples from Best of SNO as teaching tools in […]

The SNO Report: Fundraising made easy

We know that budgets are tight today for schools, and scholastic journalism programs can be hit especially hard by funding cuts. To help teachers and students on the SNO platform raise funds for their journalism program, we’ve partnered with Pledgebrite to offer SNO customers simple online tools for fundraising. Through this partnership, your program is able to set […]

The SNO Report: Understanding your analytics

You probably know that all SNO Sites come with access to Google Analytics, a platform that allows you to know who’s visiting your site, how many hits you’re getting, and what your most popular stories are. Or maybe you’ve never heard of Google Analytics, or you’re not quite sure how to process the different types of data you’re […]

The SNO Report: We’ve got your back this school year

We hope you had a great summer! Whether you’re a brand-new adviser or a website pro, SNO wants to offer you an enthusiastic welcome back. We’ve got some great new features and updates to make you the rockstar of your journalism program this year. You’ve got a lot to deal with as a journalism adviser […]

The SNO Report: SNO recognizes 27 student websites as SNO Distinguished Sites

The 2015-16 academic year is almost over –– in fact, for many of you, it already is. Whether you’re struggling through your last week of finals or you had finished cleaning out your locker weeks ago, summer break is here, and we know you’re all excited about the prospect of taking some much-needed time off. Journalism […]

The end of the Gutenberg era, mobile-first media, and the resurrection of radio: this week’s Fresh Powder Report

Pandering to the masses fails in the world of journalism – but it’s still unavoidable: Treating the audience as a “mass” doesn’t work for modern journalism – providing readers with a “one size fits all” scope for media and news coverage isn’t received well by such a dramatically varied audience. Of course, with major platforms like […]

The SNO Report: Best of the Best of SNO

Well, we made it – another school year means another nine months of stellar Best of SNO submissions from so many supremely talented young journalists – and what better way to wrap up another fantastic season than to acknowledge our very favorite stories published on Best of SNO this school year? A huge congratulations to all […]