Entries by Tom

The SNO Report: Distinguished Sites Update

Oh, man. SNO Distinguished Sites submissions have kicked into high gear, and you guys are really bringing it. Last week, Knight Errant, The BluePrint, The Rider, and The Patriot all earned their places on the list of 2017 SNO Distinguished Sites. And this week, The Lance and Central Digest each earned their fifth badge, putting […]

Connections, Changes, and Playing Keep-out: this week on Fresh Powder

Creating Connections Journalism is, sadly, a fairly homogenous game: it’s mostly composed of white people. People of color are woefully underrepresented when it comes to newsroom demographics, and when it comes to leadership, the numbers are embarrassingly low. The Ida B. Wells Society wants to change that. They’re holding journalism bootcamps aimed at grooming journalists […]

The SNO Report: SNODrift Webinars!

It doesn’t feel much like winter in Minnesota (and we’re all secretly a little ok with that…) but that doesn’t stop the SNODrifts from piling up! Not real snow, of course. We’re talking about webinars! It’s SNODrift season, and that means we’re covering cool topics with instructive video demos that you can watch live, or […]

The SNO Report: Exit Paths and Fluffy Stuff

We know your newspaper staff are hard hitting journalists, for sure. They’re covering the tough stuff, and with the current political climate, there’s no shortage of tough stuff. They’re on scene, asking all the questions, and keeping the public informed. And that’s awesome. But it’s almost spring, and that means stories about prom, and graduation, […]

Fashionably Conservative, Civic Re-engagement, and Comments For Days: this week on Fresh Powder

Conspicuously Conservative Well, looks like the current political environment will provide significant branding opportunities for all kinds of establishments; aligning with one side of the aisle or the other is becoming increasingly common in large companies and is a fairly effective method of branding. The newcomer to the game? Higher education. Increasingly, colleges and universities […]

The SNO Report: BONUS! Brand New Grid Widget

So you’ve had a few weeks to play around with the new Full-Width widget areas on your homepage and on your category landing pages. You’ve figured out how to do some pretty cool stuff to make your page even more extra, and you’ve even figured out how to replicate and improve the Showcase Carousel and […]

VR, Going Funny, and Ethics All Day: this week on Fresh Powder

Getting Ahead of the Game News media is experiencing a time of dramatic change (but really, hasn’t that always been the case?) and it never hurts to get in on the newest thing before everybody else does. While others are dealing with the unruly nature of Facebook Live and other live stream video services, it […]